How to keep sales at a high level after ‘launch boom’:
I’ve always been told that the hard part is not reaching the top, it’s about maintaining high performance.
As my life progressed, I realized it was true. It’s hard to do it well, but it’s even harder to keep it up.
It got me thinking and it’s very similar when it comes to a sales campaign.
It is relatively “easy” – note the quote in between – to launch a product and make sales right after the launch, but keeping – not at the same level as is obviously impossible – a decent level of sales is really enough. difficult.
This is what I thought I could use some of my experience and drop some tips here that might help you if you are considering launching a product.
How to maintain a decent level of sales after the ‘launch boom’
First of all, the “launch boom” is nothing more than the initial buzz that occurs when something new happens. Everyone wants to check out what’s going on with this innovative product everyone is talking about, right? Ok, this is the “launch boom”.
That said, there are a few tips that can keep the sales level reasonable and just turn this product into a great source of passive income that will be there regardless of what you do or stop doing.
While this does not guarantee anything, your chances will surely increase.
First tip: use the tools you have
This time I would like to refer to us bloggers as a tool. There are thousands of bloggers out there, blogging in the same niche as you, some are more famous than others, but generally they all love to help – in fact, that’s one of the reasons why real bloggers start a blog, to help people – so you can always ask for help.
How should you proceed?
Contact a fellow blogger saying only that you have launched a product and you will like to check if they also have a product and if there is a real option to combine the two products to get a special price just like a 2 × 1.
It’s really like a “second launch” so you will have a second “launch boom”.
This effect will remain for a long time, as it will not only be exhibited in front of your audience, but also in front of the readers of other bloggers.
Don’t spam, in the first place, without sending a URL or product, not even for a review, unless the blogger asks for it.
Second tip: offers
You can still create one big product or two high profile products. If you go for the second option, you can run them saving time and use the second product to leverage the first, at the same time you leverage the second product through the first.
In short, this is the first tip, but without the cooperation of other bloggers. I tried this one and it was fine so you can give it a try.
Third tip: Bonus
If you have no other product to offer and you are not lucky enough to get help from another blogger, you can still get a typical discount that will surely allow you to increase your sales.
With the bonus, I mean anything, any gift will come in handy.
Fourth tip: competitions
The last method I offer is the contest, but you have to do it right.
The trick here is to offer a ticket for the raffle, it means that in fact people are not only paying for your work, but also for this ticket, so the price must be a really high price, otherwise you will not only get sales at all, but you will also look silly.
So if you want to do it, do it right.
Fifth tip: renew
It’s also important.
You should always keep updating your product if new information appears, so it’s up to you, but you can either offer free updates or charge a small fee for them.
I highly recommend not doing this, but it’s one way I’ve seen it work for other bloggers, although I’ve never tried.
My advice: if you want to do that, I would recommend a big update with a little extra and not several small updates. It will definitely give you a bad image.
I can’t think of other ways at this time. If you have any other ideas, drop a comment and I’ll update the post to make it more complete.
Thanks everyone for reading.